This self-initiated project with cofounder Corey Holms, took the classic mix tape to its logical conclusion at the end of the CD era. Each month, one member would make a CD mix of favorite music and mail copies to the other 12 members, exchanging one mix for a year’s worth of tunes. The idea was to discover great music we might have missed, as well as exercising our design muscles outside of client constraints.
Why it rocks
A simple idea shared among friends organically grew into a seven year legacy. The rotating membership included an international all star band of designers and music aficionados. The small-batch, physical format allowed concepts including 12+ individualized iterations, hand-crafted elements, laser cutting, old floppy disks and CD-ROM trays, stickers, badges, burnt paper, hand drawing, duct tape, map scraps, spray paint, and moving parts. The results of volume one were showcased in the British design journal, Grafik.